I Help to Solve Your Biggest Marketing Challenges
With marketing driven by data and backed by science, I craft marketing clarity from data complexity – so you don’t have to.
Hey, I’m Steve King
I am a strategic marketing consultant and data analytics professional living and working in the United Kingdom.
Operating at the intersection of strategic marketing, behavioural economics, analytics and code, the goal of my work is to uncover and effectively communicate insights to fuel your strategic direction.
What I Do
Covering strategic marketing, data analytics, operational planning and coaching, I work at the strategic level with senior leadership, in-house marketing and R&D teams.
Regardless of the sector, I work best with teams that are passionate about driving strategic marketing growth.
Trusted by Globally Recognised Brands
Free, no obligation discovery consultation for your next marketing project.
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Book a Discovery Consultation and provide me with details of your project or goals, so I can determine how I can support your marketing and business efforts.
02
I’ll review your goals, challenges, and opportunities. Together, we’ll assess the potential for data-driven, strategic solutions tailored to your needs.
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Receive actionable insights and expert advice for your marketing project. Free, no obligation, and tailored to help you move forward with confidence.
Marketing AnALYTICS MINDSET
Analytics isn’t about proving you’re right; it’s about learning what’s true. In a world overflowing with opinions, data provides clarity, objectivity, and the foundation for better decisions.
WHAT I DO
Comprehensive Marketing Services to Transform Your Business
Expert solutions designed to elevate your marketing performance, drive growth, and empower your team with data-driven strategies and insights.
Marketing Strategy Development
My strategic development approach doesn’t just focus on short-term wins but builds a path for long-term success, helping you understand your customers better and craft compelling, data-driven plans and campaigns.
Marketing Planning & Execution
With my support, you’ll experience the benefits of seasoned planning experience, resulting in improved operational efficiency, effective team collaboration, and marketing campaigns that truly resonate.
Marketing Analytics & Insights
My analytics services focus on delivering new information that not only informs your current approach but also illuminates future opportunities, complete with financial implications to guide decision-making.
Marketing Team Coaching & Mentoring
Your team will experience a transformation that goes beyond learning techniques. I’m dedicated to developing their strategic thinking, problem-solving abilities, and adaptability, empowering them to tackle challenges head-on.
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Frequently Asked Questions
I am often asked questions about consultation, marketing measurement and processes. Below is a list of the most popular ones.
The free consultation includes a discussion of your marketing goals, challenges, and opportunities. I provide an initial evaluation of your current approach, identify areas for improvement, and offer actionable insights tailored to your needs. This session is no-obligation, designed to give you value upfront and demonstrate how we can work together effectively.
I work with businesses ranging from ambitious start-ups to established SMEs and mid-sized enterprises. My sweet spot lies in companies looking to elevate their marketing through strategic thinking and data-driven insights. Whether you’re scaling up or refining your approach, I tailor my services to match your goals and resources.
Hiring me provides you with senior-level expertise without the long-term commitment of an in-house team. I bring a fresh, unbiased perspective and a focus on strategic results. While in-house teams can excel at execution, I focus on creating data-driven strategies, solving complex challenges, and empowering teams with insights they can use. Think of me as an extension of your team, minus the overhead.
I offer both! For clients with specific needs, I deliver one-time projects like marketing strategies or SEO audits. For ongoing support, I work on a retainer basis, acting as a strategic partner for continuous improvement. My flexible approach ensures you get the right level of service based on your business needs.
Data is at the core of everything I do. I start by analysing your current metrics, customer behaviours, and market trends to uncover actionable insights. From there, I develop strategies grounded in evidence, not guesswork. I also use predictive analytics and performance tracking to refine campaigns, ensuring measurable results. This approach helps you allocate resources effectively and make informed decisions that drive growth.
Get in touch
Please use this form to ask any questions you may have. If you would like to discuss a particular project, or goals, please be specific about that.
If you are in a bit ‘over your head’ and don’t know where to start, you’re in the right place. Go ahead and submit the form!
About Me
I believe that marketing is both an art and a science, and that data-driven insights are the key to unlocking your business’s full potential. With a deep understanding of consumer behaviour and market trends, combined with technical expertise, I specialise in bringing together the worlds of marketing strategy, analytics, data, and code. My ultimate aim is to uncover valuable insights that will propel your strategy forward and help you achieve your business goals. You can read my Marketing Manifesto or stalk me on LinkedIn if necessary.
I am passionate about working with organisations that want to improve their marketing effectiveness and get more from their data; who wish to use its potential to describe what has happened, prescript operational activity and predict business outcomes. As a researcher, I fully absorb myself in organisational culture, business operations, and customers. As an analyst, I make sense of data, through collection, cleaning, preparation, interpretation and the building of models. As a storyteller, I communicate outcomes and insights to senior leadership in an impactful fashion.
Kind Words
Working with Steve has been an absolute pleasure. Steve is a talented all-around marketer who is passionate about achieving the best results for his clients. With years of experience, Steve offers well-considered commercial advice that is both strategic and data-driven. Above all, he is positive, solution-focused and gets the job done, making him an invaluable asset to any high-performing team.
Astra B – Director of Marketing
Steve was professional, knowledgeable and able to tailor his approach to our organisation. He produced a thorough report with detailed and clear-to-implement suggestions and timescales for our next steps, which was incredibly helpful and exceeded our expectations. I would highly recommend him and we plan to use him for future work.
Becky F – Vice Principal
A caring and empathic leader with a strong moral compass and sense of duty. The culture he has established and grown here has set us on a pathway for success far beyond these walls.
Michael S – Executive Head
Steve is particularly adept at understanding senior leadership intent. Lucid and compelling on his feet, he delivered a step-change in our communications capability.
Robert M – Ministry of Defence
Steve’s marketing keynote was really informative and we took away some useful ideas and tips. This is the way forward – I wish I was as up-to-speed as Steve clearly is!
AMCIS Delegate
Having Steve play and integral role in the team fitted perfectly with the charity, and he is a man who perfectly symbolised our message. In his field of expertise, he was, and is, more able.
SAM P – Journalist
Steve is a fantastic marketing data analyst with a real depth of knowledge in this specialism – his proactive nature and attention to detail have ensured that our sales and marketing processes are now second to none. Moreover, he has driven our external relationships, resulting in some very successful arrangements.
Kate R – Admissions Director
His management skills and leadership qualities are exceptional; his judgement, competence and capability have made him an ambassador for our organisation.
Douglas G – Col Royal Marines
Steve’s team partnered our digital campaign every step of the way, giving support when we needed it the most. Their ethos is similar to ours – they deliver quality, on time and within budget.
Scott W – Group CEO
I cannot express how well received the film project was. Wow. I don’t know how you do it, Steve, but just epic!
Phil L – Assistant Head