Research Projects

Can Natural Language Processing (NLP) be used to identify review sentiment and customer satisfaction trends?

Does the price elasticity of demand for digital asset purchases differ between two groups that are distinct in terms of location and economic status?

What are the lifetime values, churn and retention rates of different segments of online subscribers?

To what (measurable) degree does electronic word of mouth (eWOM) recommendation have a moderating effect on a parent’s intention to enquire or register at an independent senior school?

Is there a correlation or causal relationship between school pupil withdrawals and school transport pickup points, or the distance travelled?